Cindy Lim is an Associate at General Atlantic in the Growth Acceleration group. Before joining General Atlantic in 2022, Cindy was a Senior Consultant at BCG Digital Ventures, where she focused on marketing, growth, and innovation strategies for various eCommerce ventures. Prior to BCG, Cindy was a Consultant at Accenture and a co-founder of a venture-backed eCommerce brand.
Wharton, B.S., Economics, Management, Entrepreneurship & Innovation
Sundae Studio Co., Board of Director
Synergist Network, Member