General Atlantic Portfolio

Our portfolio companies are already on a strong growth trajectory — our goal is to enhance it. We have a solid track record of delivering strategic, practical and impactful support to our portfolio companies.

Morphe ×

Morphe is a digitally-led, direct-to-consumer masstige makeup brand and beauty platform with a global presence. The brand emphasizes makeup artistry, inclusivity, and prestige quality products at affordable prices.

  • Sector: Consumer
  • Headquarters: Burbank, California
  • Year Invested: 08/16/2019
  • Visit Website